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Focus DIY, Belper, Derbyshire (2005) Focus DIY, Rawtenstall, Rossendale (2012) Focus was a British do-it-yourself and home improvement retailer, founded in 1987.. The retailer grew by acquiring rival retailers such as Payless, Do It All and Great Mills; by its peak in 2002, it was the second-largest home improvement retailer in the United Kingdom with 178 stores and over 3,000 employees ...
The stores were initially rebranded under the name Focus Do It All, and later, in 2001, to simply Focus, following the company’s purchase of Great Mills the previous year. [4] Focus DIY had also acquired Wickes in 2000, and some former Do It All stores were converted to Wickes, mostly in areas felt to be outside the core market. [5]
Payless DIY, a chain of do-it-yourself stores in Britain, merged in 1990 into rival chain Do It All, which later merged into Focus DIY; Pay Less DIY, a chain of do-it-yourself stores in Ireland, renamed to become Woodie's DIY; Payless (footwear retailer), an international discount footwear retailer
All mainland operations in Europe were sold to the French do it yourself chain, Bricorama, in June 1997. [15] The company's joint venture in South Africa ended in February 1997. [16] In May 2011, it was announced that Wickes had purchased thirteen stores from the appointed administrators of Focus DIY, Ernst & Young, saving 345 jobs. [17]
The combined store portfolio had some overlaps and spare and unprofitable stores were offloaded, usually to competitors such as Focus DIY, Great Mills and B&Q. Do It All was marketed to appeal mainly to female consumers and interior designers with slicker advertising and instore design.
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Another take on Barbara Robinson's beloved 1972 novel, this one comes swaddled in period nostalgia and, beyond its high jinks, some sincere family messaging.