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Press kit photo showing Marc Hayashi and Wood Moy on location in San Francisco's Chan Is Missing, a film by Wayne Wang, 1981.. A press kit, often referred to as a media kit in business environments, is a pre-packaged set of promotional materials that provide information about a person, company, organization or cause and which is distributed to members of the media for promotional use.
In the early stages of KEEPS's product life cycle, Kodak had a significant advantage in making sales to the federal government which (at that time) preferred doing business with older established companies—especially since Kodak already had a substantial presence in government with its copiers, film, and other technology, and could leverage ...
Phototypesetting machines project characters onto film for offset printing. Prior to the advent of phototypesetting, mass-market typesetting typically employed hot metal typesetting – an improvement introduced in the late 19th century to the letterpress printing technique that offered greatly improved typesetting speed and efficiency compared to manual typesetting (where every sort had to be ...
Prepress is the term used in the printing and publishing industries for the processes and procedures that occur between the creation of a print layout and the final printing. The prepress process includes the preparation of artwork for press, media selection, proofing, quality control checks and the production of printing plates if required.
The Fiery business also includes a range of workflow software products for digital printing used to streamline and automate various digital print prepress and production tasks, including color management; advanced prepress workflows; imposition and nesting; variable-data management; and job management between multiple digital print devices.
In filmmaking, behind-the-scenes (BTS), also known as the making-of, the set, or on the set, is a type of documentary film that features the production of a film or television program. This is often referred to as the EPK ( electronic press kit ) video, due to its main usage as a promotional tool, either concurrent with theatrical release or as ...