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Red Bull is a brand of energy drink created and owned by the Austrian company Red Bull GmbH.With a market share of 43%, it is the most popular energy drink brand as of 2020, [8] and the third most valuable soft drink brand, behind Coca-Cola and Pepsi. [9]
Red Bull GmbH (German pronunciation: [ʁɛt ˈbʊl]) is an Austrian multinational private conglomerate company known for its range of energy drinks of the same name. [3] It is also known for its wide range of sporting events and teams.
Mateschitz was born on 20 May 1944, in Sankt Marein im Mürztal, Styria, Austria, [3] [4] to a family of Slovene-Styrian or Croatian ancestry.His mother's side was from present-day Styria, his father's side was from Maribor (then still part of Styria, but now in Slovenia); [5] [6] some sources place his ancestry in the area of Zadar where he allegedly had relatives and the surname Matešić ...
In 1987, the two launched an export version labelled "Red Bull", for which Chaleo provided the original formula (adapted for Western tastes under Mateschitz's guidance [11]), and Mateschitz the marketing. Each put up US$500,000 for 49 per cent of the Red Bull energy drink franchise, with Chaleo's son, Chalerm, owning the remaining two per cent. [8]
Mark Dietrich Mateschitz (German: [ˈmatεˌʃɪt͡s]; born 7 May 1992) is an Austrian billionaire heir who owns 49% of Red Bull GmbH, the energy drink company that was co-founded by his father, Dietrich Mateschitz. In 2024, Forbes estimated Mateschitz' net worth at $39.6 billion, ranking him as the 31st-richest person in the world. [1]
Red Bull is reportedly discontinuing a handful of fan-favorite flavors this year, and fans are ready to "riot" if the news proves to be true. The insider information comes from reliable foodie ...