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Promotional representatives, also known as promo reps, are people who are hired to promote a brand, product, or service.They are generally hired by event marketing agencies, staffing agencies, and companies choosing to promote their products, services, and brands through the use of live events, mobile tours, and guerrilla marketing instead of television, radio, and print advertising.
In 2011, the retail industry is expected to grow by over five percent, creating half a million new jobs, according to industry researchers. The food and beverage industry is also expected to grow ...
Personal selling occurs when a sales representative meets with a potential client for the purpose of transacting a sale. Many sales representatives rely on a sequential sales process that typically includes nine steps. Some sales representatives develop scripts for all or part of the sales process.
The food system, including food service and food retailing supplied $1.24 trillion worth of food in 2010 in the US, $594 billion of which was supplied by food service facilities, defined by the USDA as any place which prepares food for immediate consumption on site, including locations that are not primarily engaged in dispensing meals such as recreational facilities and retail stores. [2]
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[11] [12] One reason food manufacturers receive the largest percentage of the retail food dollar is that they provide the most differentiating, value-added service. The money that manufacturers invest in developing, pricing , promotion, and placing their products helps differentiate a food product on the basis of both quality and brand-name ...
The following outline is provided as an overview of and topical guide to advertising: Advertising is the practice and techniques employed to bring attention to a product or service. Advertising aims to present a product or service in terms of utility, advantages and qualities of interest to consumers.
Internet access outlets: Internet access points are becoming popular in cafeterias, shopping malls and full-service restaurants and are generally used to attract customers to the restaurant as well as expose them to third-party advertising. Interactive fast food ordering systems: To facilitate for a large group of take-out customers and to ...