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  2. “Marketing Genius”: Boomer Couple’s “Gen Z ... - AOL

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    The post “Marketing Genius”: Boomer Couple’s “Gen Z Style” Tour Of Zoo Goes Viral first appeared on Bored Panda. ... Take “brat” for example. While the word is commonly used to ...

  3. 6 Things Boomers Still Spend Money on That Millennials and ...

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    “Many boomers prefer to read the news the old-fashioned way, holding a paper in their hands,” Kleeman said. “This habit can cost them $10 to $30 monthly, while we’re mostly scrolling ...

  4. Eons.com - Wikipedia

    en.wikipedia.org/wiki/Eons.com

    In April 2011, it was announced that Crew Media had acquired Eons, and baby boomer online advertising network Eons BOOM Media. [3] Crew Media is owned by Continuum Crew, a San Francisco Bay area-based advertising and marketing agency that targets mature consumers.

  5. Me generation - Wikipedia

    en.wikipedia.org/wiki/Me_generation

    The "Me" generation is a term referring to baby boomers in the United States and the self-involved qualities associated with this generation. [1] The 1970s was dubbed the "Me decade" by writer Tom Wolfe in The "Me" Decade and the Third Great Awakening; [2] Christopher Lasch wrote about the rise of a culture of narcissism among younger baby boomers. [3]

  6. Here are 5 smart things wealthy baby boomers do with their ...

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    The generation currently in the process of doing it — the baby boomers, whose youngest members are in their early 60s — have some wisdom to impart. Here are five savvy moves that made many ...

  7. Baby Boomers Have Never Been So Wealthy, Yet Many Aren’t ...

    www.aol.com/baby-boomers-never-wealthy-yet...

    Baby boomers now hold an unprecedented share of the nation's wealth, with those born during this specific period now officially holding approximately 51.8% of U.S. wealth as of the early 2020s.