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However, men's beauty products were relatively non-existent on the market until the end of the 1990s. [5] Only a few brands were interested in producing men's cosmetics because it was regarded as a niche market. [6] Male cosmetics are not as widely accepted as female cosmetics; only 17% of men think that makeup products are important in daily life.
One of the earliest cultures to use cosmetics was ancient Egypt, where both Egyptian men and women used makeup to enhance their appearance. The first cosmetics appeared 5,000 years ago in Egypt. To achieve a pleasant smell and softness of the skin, incense oils were used, and women applied white to protect their faces from the sun.
Although modern makeup has been traditionally used mainly by women, men also use makeup to enhance their own facial features or cover blemishes and dark circles. The negative stigma of men wearing makeup in countries such as the United States has weakened over the years, with the number of men using makeup increasing in the 21st century. [16]
What would it be like to wear makeup for the first time at age 61? Rachael Ray helped a viewer give it a try. "I have not ever worn makeup, my mother didn't wear makeup, natural was the name of ...
There's a men's makeup boom right now, but the truth is that male cosmetic products have been around for centuries. ... 73% of all men over 51 said they would not consider using makeup, while 37% ...
As pop idols in their 20s and so-called "flower boys" [3] have grown in popularity, the perception of men's makeup has changed. While it was once common for men who wore makeup to be associated with drag queens or homosexuality in western cultures, Korean male idols, although they are boyish in appearance, otherwise project masculinity. Men are ...
So there were years where I didn't wear makeup wherever we went. I mean, I sneaked some mascara," she chuckles. ... marking Aviana’s first time on the red carpet. “It was really great to share ...
Kohl has also been used in Yemen as a cosmetic for a long time. In addition, mothers would apply kohl to their infants' eyes soon after birth. Some did this to "strengthen the child's eyes", and others believed it could prevent the child from being cursed by the evil eye. [13]