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Lacoste was involved in a long-standing dispute over its logo with Hong Kong–based sportswear company Crocodile Garments. At the time, Lacoste used a crocodile logo that faced right (registered in France in 1933) while Crocodile used one that faced left (registered in various Asian countries in the 1940s and 1950s).
Izod and Lacoste both continue to produce similar piqué polo shirts and are often mistakenly believed to be the same company. Lacoste polo shirts have the crocodile logo, while Izod has a monogram crest. Izod has had a number of repositionings in the marketplace (its current image being midrange preppy and performance apparel).
Jean René Lacoste (2 July 1904 – 12 October 1996) was a French tennis player and businessman. He was nicknamed "the Crocodile" because of how he dealt with his opponents; [ 2 ] he is also known worldwide as the creator of the Lacoste tennis shirt , which he introduced in 1929, and eventually founded the brand and its logo in 1933.
Lacoste won their Hong Kong lawsuit in 1999. [15] The two fought an extended fight for logo rights in China, but eventually reached a compromise in 2003. Crocodile agreed to change its logo to have a more vertical tail and more scales for its logo. [17] In 2013, Crocodile Garments won the right to appeal this trademark agreement in New Zealand ...
Robert George (French pronunciation: [ʒɔʁʒ ʁɔbɛʁ]; 10 June 1893 – 23 October 1985) was a French ice hockey player. [2] He competed in the men's tournament at the 1928 Winter Olympics. [3] He was a friend of René Lacoste, and designed the crocodile logo on the Lacoste tennis shirt. [3]
Le Tigre is an American brand of apparel designed to rival Lacoste in styling. First offered in 1977, Le Tigre polos sported a leaping tiger in lieu of Lacoste's signature crocodile and Retro Fox's leaping fox. The brand made a comeback in 2003, after being out of production through the 1990s.
Maus Frères SA (French for "Maus Brothers") is a Swiss holding company based in Geneva that owns the Lacoste [1] brand, department stores and other businesses.. It was founded in 1902 by wholesalers Ernest and Henri Maus and retailer Léon Nordmann. [2]
1904 Lacoste et Battmann on the London to Brighton Veteran Car Run 2009.jpg 1907 Lacoste & Battmann. Lacoste & Battmann, Lacoste et Battmann, was a French manufacturer of automobiles, based in Paris, from 1897 until 1913. [1] [2] [3] [4]