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Hook 'em Horns is the chant and hand signal of The University of Texas at Austin. Students, alumni, and fans of the university employ a greeting consisting of the phrase "Hook 'em" or "Hook 'em Horns" to show school pride. The gesture is meant to approximate the shape of the head and horns of the UT mascot, the Texas Longhorn Bevo. The sign is ...
Hook 'Em, the official costumed mascot of The University of Texas at Austin's athletic teams, is a prominent figure at various sports events. Hook 'Em is regularly seen on the sidelines of Darrell K Royal–Texas Memorial Stadium during football games, and at the Moody Center for basketball games, engaging fans and contributing to a lively atmosphere.
A steer. The Texas Longhorn is an American breed of beef cattle, characterized by its long horns, which can span more than 8 ft (2.4 m) from tip to tip. [4] It derives from cattle brought from the Iberian Peninsula to the Americas by Spanish conquistadors from the time of the Second Voyage of Christopher Columbus until about 1512. [5]
Bevo is a Texas Longhorn steer with burnt orange and white coloring from which the university derived its color scheme. The profile of the Longhorn's head and horns gives rise to the school's hand symbol and saying, "Hook 'em Horns". The most recent Bevo, Bevo XV, was introduced to Texas football fans on September 4, 2016. [1]
A charter member of the Southwest Conference until its dissolution in 1996, the Texas Longhorns competed in the Big 12 Conference until 2024. The Texas Longhorns joined the Southeastern Conference for the 2024–2025 season with the University of Oklahoma for a reported $100 million, [8] as a member of the National Collegiate Athletic Association.
The Big Texan Steak Ranch is known for its Cadillac white stretch limos with longhorn hood ornaments, [7] one of which appears in the 2006 animated film Cars as Texas oil baron Tex Dinoco. Becky Ransom and the Big Texan Steak Ranch ("free 72-ounce steak if consumed in 60 minutes") are acknowledged in the film's credits.