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The Christmas book flood or Yule book flood (Icelandic: Jólabókaflóðið) is a term used in Iceland for the annual release of new books occurring in the months before Christmas. [1] These books are then purchased as presents to be gifted on Christmas Eve. This tradition makes books the most popular Christmas gift in the country. [2]
According to Smithsonian Magazine, the national publishing industry relies heavily on holiday-season sales, or Jólabókaflóð, the “Christmas Book Flood,” which originated during World War ...
Embassy of Iceland, Washington DC. Archived from the original on 2 December 2013. "Grýla og jólasveinar". jol.ismennt.is. Archived from the original on 18 November 2005. Pictures by Halldor Petursson ca. 1950. "The Yule Lads". Jo's Icelandic Recipes. Archived from the original on 2 April 2015. "Jólasveinarnir (Yuletide Lads)". Yule in Iceland.
Christmas in Iceland (Jól) starts four weeks before proper Christmas, which begins on 24 December (Aðfangadagur) and ends thirteen days later on 6 January (Þrettándinn, coinciding with Epiphany). Traditionally, one candle is lit each Sunday, until four candles are lit on the 24th.
Five books are nominated in each category, and the year's nominations are publicized in the beginning of December, but the prize itself is not awarded until January. Because the year's nominations come in the middle of the Christmas book flood, these books receive a great deal of marketing. Once the books have been nominated, the Icelandic ...
German Chancellor Angela Merkel surveyed what she called a “surreal, ghostly” scene in a devastated village on Sunday, pledging quick financial aid and a redoubled political focus on curbing ...
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