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Procter & Gamble had the highest advertising budget in the shampoo industry. [2] The firm of Wells, Rich, Greene carried out advertising for Prell. [3] Prior to December 1, 1973, Prell billings were coordinated by Benton & Bowles. [4] In advertisements the quasi-liquid Prell would induce a pearl to sink slowly to the bottom of a container. [5]
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1944 advertisement for various Old Spice products. Old Spice products were originally manufactured by the Shulton Company, [2] founded in 1934 by William Lightfoot Schultz. A buyer at Bullock's in Los Angeles made Schultz aware of the emerging popularity of colonial American–style furniture, a trend spurred by the then-recent opening of Colonial Williamsburg.
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e.l.f. Beauty, Inc. is an American cosmetics brand based in Oakland, California.It was founded by Joseph Shamah and Scott Vincent Borba in 2004. [3] Items include bath and skin-care products, mineral-based makeup, professional tools, [4] eyeliners, lipstick, glosses, [5] [6] blushes, bronzers, brushes, and mascara, among others.