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  2. List of web directories - Wikipedia

    en.wikipedia.org/wiki/List_of_web_directories

    Intute – directory of websites for study and research. Maintenance stopped in July 2011, archives remain available. LookSmart – operated several vertical directories from 1995 to 2006. Lycos' TOP 5% – from 1995 until 2000 it aimed to list the Web's top 5% of Websites. Yahoo! Directory– first service that Yahoo! offered. Closed in ...

  3. Search engine optimization - Wikipedia

    en.wikipedia.org/wiki/Search_engine_optimization

    Search engine optimization (SEO) is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. [1] [2] SEO targets unpaid search traffic (usually referred to as "organic" results) rather than direct traffic, referral traffic, social media traffic, or paid traffic.

  4. List of social bookmarking websites - Wikipedia

    en.wikipedia.org/wiki/List_of_social_bookmarking...

    A web service that allowed users to save and share citations to academic papers. Clipmarks: a Delicious-like social bookmarking service, bought by Clipboard in 2012. [2] Connotea: discontinued service on March 12, 2013. Delicious: The site was bought by Avos Systems on April 27, 2011, though was operated by Yahoo! until July 2011. [3]

  5. Search engine marketing - Wikipedia

    en.wikipedia.org/wiki/Search_engine_marketing

    Google Mobile-Friendly Website Checker: This test will analyze a URL and report if the page has a mobile-friendly design. [17] Search engine marketing is a way to create and edit a website so that search engines rank it higher than other pages. It should be also focused on keyword marketing or pay-per-click advertising (PPC). The technology ...

  6. Online advertising - Wikipedia

    en.wikipedia.org/wiki/Online_advertising

    Online advertising includes email marketing, search engine marketing (SEM), social media marketing, many types of display advertising (including web banner advertising), and mobile advertising. Advertisements are increasingly being delivered via automated software systems operating across multiple websites, media services and platforms, known ...

  7. Types of e-commerce - Wikipedia

    en.wikipedia.org/wiki/Types_of_e-commerce

    At the same time, the ease of advertising to other businesses through B2B websites can help cut marketing costs and boost conversion rates. Huge market potential: From business software and consulting services to bulk materials and specialized machinery, B2B sellers can target a large market of companies across industries.

  8. Digital marketing - Wikipedia

    en.wikipedia.org/wiki/Digital_marketing

    Digital marketing is the component of marketing that uses the Internet and online-based digital technologies such as desktop computers, mobile phones, and other digital media and platforms to promote products and services. [2] [3] It has significantly transformed the way brands and businesses utilize technology for marketing since the 1990s and ...

  9. Website - Wikipedia

    en.wikipedia.org/wiki/Website

    Simple forms or marketing examples of websites, such as a classic website, a five-page website or a brochure website are often static websites, because they present pre-defined, static information to the user. This may include information about a company and its products and services through text, photos, animations, audio/video, and navigation ...

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