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  2. Customer relationship management - Wikipedia

    en.wikipedia.org/wiki/Customer_relationship...

    The concept of customer relationship management started in the early 1970s, when customer satisfaction was evaluated using annual surveys or by front-line asking. [6] At that time, businesses had to rely on standalone mainframe systems to automate sales, but the extent of technology allowed them to categorize customers in spreadsheets and lists.

  3. Responsibility assignment matrix - Wikipedia

    en.wikipedia.org/wiki/Responsibility_assignment...

    In business and project management, a responsibility assignment matrix [1] (RAM), also known as RACI matrix [2] (/ ˈ r eɪ s i /; responsible, accountable, consulted, and informed) [3] [4] or linear responsibility chart [5] (LRC), is a model that describes the participation by various roles in completing tasks or deliverables [4] for a project or business process.

  4. Business relationship management - Wikipedia

    en.wikipedia.org/wiki/Business_relationship...

    Given the model, a person should be able to identify the business relationships that they are engaged in, and measure them in terms like quantity or duration. The same holds for any aspect of BRM, such as type, role, or principle. Purpose Every business relationship has a purpose that requires the participation of multiple roles to accomplish.

  5. Software product management - Wikipedia

    en.wikipedia.org/wiki/Software_product_management

    Software product management (sometimes referred to as digital product management or just product management depending on the context) is the discipline of building, implementing and managing digital products, taking into account life cycle, user interface and user experience design, use cases, and user audience.

  6. Microsoft Dynamics 365 - Wikipedia

    en.wikipedia.org/wiki/Microsoft_Dynamics_365

    Microsoft Dynamics 365 is an integrated suite of enterprise resource planning (ERP) and customer relationship management (CRM) applications offered by Microsoft. [1] Combines various functions such as sales, customer service, field service, operations, finance, marketing, and project service automation into a single platform.

  7. Lead management - Wikipedia

    en.wikipedia.org/wiki/Lead_management

    Lead management is a set of methodologies, systems, and practices designed to generate new potential business clientele, generally operated through a variety of marketing campaigns or programs. Lead management facilitates a business's connection between its outgoing consumer advertising and the responses to that advertising.

  8. Design management - Wikipedia

    en.wikipedia.org/wiki/Design_management

    Design management is the business side of design. Design managers need to speak the language of the business and the language of design. Design management is a field of inquiry that uses design, strategy, project management and supply chain techniques to control a creative process, support a culture of creativity, and build a structure and organization for design.

  9. Content management - Wikipedia

    en.wikipedia.org/wiki/Content_management

    Content management is an inherently collaborative process. It often consists of the following basic roles and responsibilities: Creator – responsible for creating and editing content. Editor – responsible for tuning the content message and the style of delivery, including translation and localization.

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