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  2. Custom software - Wikipedia

    en.wikipedia.org/wiki/Custom_software

    Custom software (also known as bespoke software or tailor-made software) is software that is developed specifically for some specific organization or other user. As such, it can be contrasted with the use of out-of-the-box software packages developed for the mass market, such as commercial off-the-shelf software, or existing free software.

  3. Market research - Wikipedia

    en.wikipedia.org/wiki/Market_research

    Market research is a way of getting an overview of consumers' wants, needs and beliefs. It can also involve discovering how they act. The research can be used to determine how a product could be marketed. Peter Drucker believed [15] market research to be the quintessence of marketing. Market research is a way that producers and the marketplace ...

  4. Customer relationship management - Wikipedia

    en.wikipedia.org/wiki/Customer_relationship...

    v. t. e. Customer relationship management (CRM) is a process in which a business or other organization administers its interactions with customers, typically using data analysis to study large amounts of information. [1] CRM systems compile data from a range of different communication channels, including a company's website, telephone (which ...

  5. Business Process Model and Notation - Wikipedia

    en.wikipedia.org/wiki/Business_Process_Model_and...

    Business Process Model and Notation (BPMN) is a standard for business process modeling that provides a graphical notation for specifying business processes in a Business Process Diagram (BPD), [3] based on a flowcharting technique very similar to activity diagrams from Unified Modeling Language (UML). [4] The objective of BPMN is to support ...

  6. SWOT analysis - Wikipedia

    en.wikipedia.org/wiki/SWOT_analysis

    t. e. In strategic planning and strategic management, SWOT analysis (also known as the SWOT matrix, TOWS, WOTS, WOTS-UP, and situational analysis) [1] is a decision-making technique that identifies the strengths, weaknesses, opportunities, and threats of an organization or project. SWOT analysis evaluates the strategic position of organizations ...

  7. Income statement - Wikipedia

    en.wikipedia.org/wiki/Income_statement

    The purpose of the income statement is to show managers and investors whether the company made money (profit) or lost money (loss) during the period being reported. An income statement represents a period of time (as does the cash flow statement). This contrasts with the balance sheet, which represents a single moment in time.

  8. Data quality - Wikipedia

    en.wikipedia.org/wiki/Data_quality

    Data quality. Data quality refers to the state of qualitative or quantitative pieces of information. There are many definitions of data quality, but data is generally considered high quality if it is "fit for [its] intended uses in operations, decision making and planning ". [1][2][3] Moreover, data is deemed of high quality if it correctly ...

  9. Financial audit - Wikipedia

    en.wikipedia.org/wiki/Financial_audit

    A financial audit is conducted to provide an opinion whether "financial statements" (the information is verified to the extent of reasonable assurance granted) are stated in accordance with specified criteria. Normally, the criteria are international accounting standards, although auditors may conduct audits of financial statements prepared ...