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  2. McDonald's - Wikipedia

    en.wikipedia.org/wiki/McDonald's

    The oldest operating McDonald's restaurant is the third one built, opened in 1953. It is located at 10207 Lakewood Blvd. at Florence Ave. in Downey, California (at . Siblings Richard and Maurice McDonald opened the first McDonald's at 1398 North E Street at West 14th Street in San Bernardino, California, on May 15, 1940.

  3. History of McDonald's - Wikipedia

    en.wikipedia.org/wiki/History_of_McDonald's

    The McDonald's brothers opened their first McDonald's restaurant on May 15, 1940 in San Bernardino, California. Originally, a carhop drive-in system was used to serve customers. The initial menu items were centered around barbecue and the first name the brothers used for their business was "McDonald's Famous Barbecue."

  4. QSC&V - Wikipedia

    en.wikipedia.org/wiki/QSC&V

    QSC&H (Quality, Service, Cleanliness & Hospitality) is a corporate motto adopted by McDonald's to describe the company's philosophy for operating restaurants. [1] The motto is codified in the procedures McDonald's uses to evaluate its franchisees .

  5. The bizarre and Freudian history behind McDonald's ... - AOL

    www.aol.com/article/2016/07/26/the-bizarre-and...

    AP. By the late 1960s, McDonald's had ditched the two-arch design, with the golden arches appearing instead on signs. This is the era in which Ray Kroc had taken over the business and was swiftly ...

  6. McDonald's Over the Years: From the 1950s to Today - AOL

    www.aol.com/mcdonalds-over-years-1950s-today...

    In 2018, McDonald’s announced a $6 billion plan to modernize its U.S. restaurants (which today number nearly 14,000), with planned updates to furniture, décor, exteriors and kiosks. The menu ...

  7. McDonald's Hamburger University can be harder to get into ...

    www.aol.com/article/2015/10/24/mcdonalds...

    McDonalds. Source. It was founded in 1961 in the basement of a McDonald's in Elk Grove Village, Illinois, by Fred Turner, the first grill man for McDonald's and, later, the CEO for 20 years.

  8. List of McDonald's marketing campaigns - Wikipedia

    en.wikipedia.org/wiki/List_of_McDonald's...

    McDonald's is your kind of place (1967 – January 22, 1971) You deserve a break today (1971–1975) Enjoy the best food at McDonald's (1973, concurrent with 1971 slogan) McDonald's Sure is Good to Have Around (1974, concurrent with 1971 slogan) We do it all for you (also known as You, you're the one) (1975–1979) [note 1]

  9. Richard and Maurice McDonald - Wikipedia

    en.wikipedia.org/wiki/Richard_and_Maurice_McDonald

    In his anger, Kroc later opened a new McDonald's restaurant near the original McDonald's, which had been renamed "The Big M" because the brothers had neglected to retain rights to the name. "The Big M" closed six years later. [16] Speaking to someone about the buyout, Richard McDonald reportedly said that he had no regrets. [17]