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Meta elements provide information about the web page, which can be used by search engines to help categorize the page correctly. They have been the focus of a field of marketing research known as search engine optimization (SEO), where different methods are used to provide a user's website with a higher ranking on search engines.
A text document's metadata may contain information about how long the document is, who the author is, when the document was written, and a short summary of the document. Metadata within web pages can also contain descriptions of page content, as well as key words linked to the content. [17]
Meta-tag Stuffing – Repeating keywords in meta tags and/or using keywords unrelated to the site's content; Doorway Pages – Low quality webpages with little content, but relatable keywords or phrases; Scraper Sites – Programs that allow websites to copy content from other websites and create content for a website
Wix.com Ltd. (Hebrew: וויקס.קום, romanized: wix.com) or simply Wix is an Israeli software company, publicly listed in the US, that provides cloud-based web development services. It offers tools for creating HTML5 websites for desktop and mobile platforms using online drag-and-drop editing. [ 3 ]
Metadata is often defined as data about data. [2] [3] [4] It is “structured information that describes, explains, locates, or otherwise makes it easier to retrieve, use or manage an information resource”, especially in a distributed network environment like for example the internet or an organization. [5]
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Usability benefits are facilitating copying the hyperlink target URL or title if the browser or a browser extension offers a "Copy link text" context menu option for hyperlinks, the ability for the original URL to be retrieved from a saved page if not stored by the browser into a comment inside the file, as well as the ability to duplicate the ...
Web beacons embedded in emails have greater privacy implications than beacons embedded in web pages. Through the use of an embedded beacon, the sender of an email – or even a third party – can record the same sort of information as an advertiser on a website, namely the time that the email was read, the IP address of the computer that was used to read the email (or the IP address of the ...