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Sports marketing is an element of sports promotion which involves a wide variety of sectors of the sports industry, including broadcasting, advertising, social media, digital platforms, ticket sales, and community relations. [7] Sports marketing is divided into three sectors.
American sport management roles pay an average of $41,645 annually. [9] In America, jobs in sport management include working for professional sports leagues like the NFL, NBA, MLB, NHL, MLS, and other professional or non-professional sport leagues in terms of marketing, health, and promotions.
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Founded in 1993 by Ray Clark, a former ProServ and Talent Sports International executive, [4] The Marketing Arm was created as the event and corporate sports marketing division of Athletic Resource Management Inc. (ARM), [5] a Memphis-based sports agency headed by Jimmy Sexton [6] and Kyle Rote, Jr., a former professional soccer player in the NASL.
Klutch Sports Group is an American sports agency based in Los Angeles, California, founded by sports agent and chief executive officer Rich Paul. Klutch Sports Group represents nearly 200 players in the NBA , NFL , MLB , and WNBA .
The Interpublic Group of Companies, Inc. (IPG) is an American publicly traded advertising company.The company consists of five major networks: FCB, IPG Mediabrands, McCann Worldgroup, MullenLowe Group and Marketing Specialists, as well as several independent specialty agencies in the areas of public relations, sports marketing, talent representation and healthcare. [3]