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The context of the lawsuit is a 2012 parliamentary motion by state councillor Thomas Minder requesting the active protection of trademarks such as "Swiss Army", "Swiss Military" or "Swiss Air Force" on the part of the federal authorities. Victorinox argued that it does own the (English-language) trademarks "Swiss Army" and "Swiss Military". [23]
Hanowa and Swiss Military – Hanowa are brands of Hanowa Aktiengesellschaft (AG)/Ltd. Möhlin, Switzerland, which designs and makes timepieces, particularly wristwatches. The company's name is an acronym for HAns NOll WAtches, a clear reference to the founder of the company. [2] The hallmark on the watches is an octagon containing a Swiss flag ...
The law then sets forth the conditions for the use of the name Swiss on watches, on watch cases, on watch movements, on watch dials and on replacement watch parts. In sum, a watch is considered Swiss when it has been developed in Switzerland, it uses a Swiss movement, is assembled and controlled in Switzerland by the Manufacture d'horlogerie ...
SWISSGEAR backpack. SWISSGEAR ® [1] is a Swiss clothing, luggage, and accessory company that is branded as part of the maker of Swiss Army knives. [2] The company is owned by Wenger and its products are licensed in North America by Group III International Ltd. [3] SWISSGEAR also sells watches, that are manufactured by Wenger and branded under the SWISSGEAR name, known as "SWISSGEAR Legacy ...
Luminox Watch Company is a U.S. company founded in 1989 and headquartered in Pfaffikon, Switzerland. Luminox also makes branded watches for various military groups with custom insignias and designs. Among these are the Heliswiss team, US Coast Guard , US Air Force , and a variety of other special forces and EMS teams worldwide.
The first Zeno watches were made in 1922 with each piece marked with a Swiss cross on the back of the casing. In 1949, Zeno watches were exhibited for the first time at the Swiss Watch Fair in Basel. In 1966, Dr. Peter Atteslander and Eric Enggist bought the rights to Zeno and later sold them to Mr. Felix W. Huber in 1973.