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Email marketing software (19 P) M. Mobile sales enablement systems (2 P) S. Search engine software (6 C, 55 P) Pages in category "Marketing software"
Marketing automation refers to software platforms and technologies designed for marketing departments and organizations automate repetitive tasks [1] and consolidate multi-channel (email, SMS, chatbot, social media) interactions, tracking and web analytics, lead scoring, campaign management and reporting into one system. [2]
HubSpot, Inc. is an American based developer and marketer of software products for inbound marketing, sales, and customer service. HubSpot was founded by Brian Halligan and Dharmesh Shah in 2006.
Marketo, Inc. is an American software company, with its headquarters in San Mateo, California. Marketo develops and sells marketing automation software for account-based marketing and other marketing services and products, including SEO and content creation. [1] [2] [3] In 2018, Marketo was acquired by Adobe Inc. [1] [4]
Aprimo is a United States–based company that develops and sells marketing automation software and digital asset management (DAM) technology for marketing and customer experience departments in enterprise organizations. Its software is designed to help manage the behind-the-scenes activities involved in marketing.
(previously known as Sage ACT! 2010–2013) is a customer relationship management (CRM) software and marketing automation software platform designed for, and used by, small and mid-sized businesses. [1] It has a user base of over 800 thousand registered users. [2]
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