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The most commonly used material is a heavy weight vinyl known as PVC (polyvinyl chloride). The weights of the different banner substrates range from as light as 9 ounces per square yard (310 g/m 2) to as heavy as 22 oz/sq yd (750 g/m 2), and may be double- or single-sided.
Advertising revenue as a percent of US GDP shows a rise in digital advertising since 1995 at the expense of print media. [1]Digital marketing is the component of marketing that uses the Internet and online-based digital technologies such as desktop computers, mobile phones, and other digital media and platforms to promote products and services.
While most of these banners are not likely to be abandoned in the near future, during much of the 2000s, the company focused on developing the large-format Real Canadian Superstore banner, which is gradually replacing some Loblaws and Zehrs locations in Ontario, as a national rival to Walmart Canada. [citation needed]
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Flexible printing may refer to: Sign printing, of vinyl banners; Flexography, a form of printing process which utilizes a flexible relief plate;
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