Search results
Results From The WOW.Com Content Network
Unobtrusive research (or unobtrusive measures) is a method of data collection used primarily in the social sciences. The term unobtrusive measures was first coined by Webb, Campbell, Schwartz, & Sechrest in a 1966 book titled Unobtrusive Measures: Nonreactive Research in the Social Sciences . [ 1 ]
This category includes academic, peer-reviewed journals in communication studies and related fields. Subcategories This category has the following 3 subcategories, out of 3 total.
Communication Studies is a peer-reviewed academic journal that covers communication processes, specifically communication theory and research. It was established in 1949 as the Central States Speech Journal , obtaining its current title in 1989.
Communication Research Reports is a quarterly peer-reviewed academic journal covering communication studies. It was established in 1984 and is published by Routledge. The journal specializes in the publication of reports-style manuscripts using social scientific methods (such as quantitative data analysis).
The concept of parasocial interaction became increasingly attractive to mass communication scholars as more active views of the audience emerged in the second half of the 20th century—especially uses and gratification theory—and numerous empirical studies have utilized the idea to explore PSI’s antecedents, correlates, and consequences.
These authors investigate the consequences, both intended and unintended, of such public measures. [7] A common solution to reactivity is unobtrusive research that can replace or augment reactive research. Unobtrusive research refers to methods in which the researchers are able to obtain information without interfering in the research itself.
Agenda-setting theory was formally developed by Maxwell McCombs and Donald Lewis Shaw in a study on the 1968 presidential election deemed "the Chapel Hill study". McCombs and Shaw demonstrated a strong correlation between one hundred Chapel Hill residents' thought on what was the most important election issue and what the local news media reported was the most important issue.
The critical communicative perspective arises from different theoretical contributions. Jürgen Habermas (1984,1981), in his theory of communicative action, argues that the relationship between subjects should be based on validity claims rather than on power ones, seeing the relevance of the subject's interpretations following Alfred Schütz phenomenology (Schütz & Luckmann, 1974) However ...