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The New York Times in 1985 stated that "Apple above all else is a marketing company". [27] John Sculley agreed, telling The Guardian newspaper in 1997 that "People talk about technology, but Apple was a marketing company. It was the marketing company of the decade."
Apple has aired many advertisements promoting the different models of the iPhone since its initial release in 2007. This company is well known for their advertisements and marketing strategy. Apple segments its customer base by using behavioral, demographic, and psychographic factors. [14]
In 1976, Steve Jobs and Steve Wozniak co-founded Apple in Jobs's parents' home on Crist Drive in Los Altos, California. [8] Wozniak called the popular belief that the company was founded in the garage "a bit of a myth", [9] although they moved some operations to the garage when the bedroom became too crowded. [10]
Using demographics, a marketing manager can try to grasp what certain people think and what they are willing to buy. [1] By understanding how various characteristics of the population reflect their tastes, demographic marketers get an idea of the probability of the sales returns of a launched product in a given area.
Location of Nepal. Nepal is a landlocked central Himalayan country in South Asia.It has a population of 29 million and is the 93rd largest country by area. [1] [2] Kathmandu is the nation's capital and largest city.
The economy of Nepal is a developing category and is largely dependent on agriculture and remittances. [6] Until the mid-20th century Nepal was an isolated pre-industrial society, which entered the modern era in 1951 without schools, hospitals, roads, telecommunications , electric power, industry, or civil service.
Marketing managers are often responsible for influencing the level, timing, and composition of customer demand. In part, this is because the role of a marketing manager (or sometimes called managing marketer in small- and medium-sized enterprises) can vary significantly based on a business's size, corporate culture, and industry context. For ...
The 2021 Nepal Census was the twelfth nationwide census of Nepal conducted by the Central Bureau of Statistics. [ 2 ] [ 3 ] The census was originally scheduled from 8 June to 22 June 2021, but was postponed to November 2021 [ 4 ] due to a surge in COVID-19 cases .