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A concertina fold, also known as a zig-zag fold, accordion fold or z-fold, is a continuous parallel folding of brochures and similar printed material in an accordion-like fashion, that is with folds alternatively made to the front and back in zig-zag folds. Because they do not nest (as in Letter Folds) panels can be the same size.
Brochures available in electronic format are called e-brochures. This format has the added benefit of unlimited distribution and cost savings compared to traditional paper brochures. [4] The most common types of single-sheet brochures are the bi-fold (a single sheet printed on both sides and folded into halves) and the tri-fold (the same, but ...
In marketing and sales, marketing collateral is a collection of media used to support the sales of a product or service.Historically, the term "collateral" specifically referred to brochures or sell sheets developed as sales support tools.
This category contains pages about distinct parts, components and ideas involved in the industrial and commercial process of printing. Subcategories This category has the following 2 subcategories, out of 2 total.
Leaflets being handed out in New York City (1973). A flyer (or flier) is a form of paper advertisement intended for wide distribution and typically posted or distributed in a public place, handed out to individuals or sent through the mail.
Variety of cartons. The folding carton created the packaging industry as it is known today, beginning in the late 19th century. [1] [2] [3] The process involves folding carton made of paperboard that is printed, laminated, cut, then folded and glued.