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  2. Automotive paint - Wikipedia

    en.wikipedia.org/wiki/Automotive_paint

    The base coat is applied after the primer coat. This coat contains the visual properties of color and effects, and is usually the one referred to as the paint. Base coat used in automotive applications is commonly divided into three categories: solid, metallic, and pearlescent pigments. Solid paints have no sparkle effects except the color ...

  3. Sherwin-Williams - Wikipedia

    en.wikipedia.org/wiki/Sherwin-Williams

    The Sherwin-Williams Company is an American paints and coatings company based in Cleveland, Ohio.It is primarily engaged in the manufacture, distribution, and sale of paints, coatings, floorcoverings, and related products with operations in over 120 countries. [2]

  4. ConsumerAffairs - Wikipedia

    en.wikipedia.org/wiki/ConsumerAffairs

    ConsumerAffairs is an American customer review and consumer news platform that provides information for purchasing decisions around major life changes or milestones. [5] The company's business-facing division provides SaaS that allows brands to manage and analyze review data to improve their products and customer service.

  5. Consumer Reports - Wikipedia

    en.wikipedia.org/wiki/Consumer_Reports

    Consumer Reports (CR), formerly Consumers Union (CU), is an American nonprofit consumer organization dedicated to independent product testing, investigative journalism, consumer-oriented research, public education, and consumer advocacy.

  6. ChromaFlair - Wikipedia

    en.wikipedia.org/wiki/ChromaFlair

    The color observed is created entirely by the refractive properties of the flakes, analogous to the perception of rainbow colors in oil slicks. ChromaFlair paint has also been used as a substitute for optically variable ink in the use of counterfeiting the currency of the United States.

  7. Customer review - Wikipedia

    en.wikipedia.org/wiki/Customer_review

    A customer review is an evaluation of a product or service made by someone who has purchased and used, or had experience with, a product or service. Customer reviews are a form of customer feedback on electronic commerce and online shopping sites.

  8. Primer (paint) - Wikipedia

    en.wikipedia.org/wiki/Primer_(paint)

    Primer reduces the number of paint coats needed for good coverage and even color. A thin layer of paint may still be permeable to water. Water can permeate into the wood and cause warping, mildew, or dry rot. Primer improves the waterproofing of the finish. [4] Primers are not used as part of a wood stain treatment because they obscure the wood ...

  9. Zinc chromate - Wikipedia

    en.wikipedia.org/wiki/Zinc_chromate

    This compound was a useful coating because it is an anti-corrosive and anti-rust primer. [8] Since it is highly toxic, it also destroys organic growth on the surface. Zinc chromate is also used in spray paints, artists' paints, pigments in varnishes, and in making linoleum.