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  2. Cognitive dissonance - Wikipedia

    en.wikipedia.org/wiki/Cognitive_dissonance

    In a study titled Cognitive Dissonance and Attitudes Toward Unpleasant Medical Screenings (2016), researchers Michael R. Ent and Mary A. Gerend informed the study participants about a discomforting test for a specific (fictitious) virus called the "human respiratory virus-27". The study used a fake virus to prevent participants from having ...

  3. List of cognitive biases - Wikipedia

    en.wikipedia.org/wiki/List_of_cognitive_biases

    In psychology and cognitive science, a memory bias is a cognitive bias that either enhances or impairs the recall of a memory (either the chances that the memory will be recalled at all, or the amount of time it takes for it to be recalled, or both), or that alters the content of a reported memory. There are many types of memory bias, including:

  4. Self-justification - Wikipedia

    en.wikipedia.org/wiki/Self-justification

    Cognitive dissonance is a state of tension that occurs whenever a person holds two inconsistent cognitions. For example, "Smoking will shorten my life, and I wish to live for as long as possible," and yet "I smoke three packs a day." Dissonance is bothersome in any circumstance but it is especially painful when an important element of self ...

  5. 7 Signs You’re Experiencing Cognitive Dissonance - AOL

    www.aol.com/lifestyle/7-signs-experiencing...

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  6. Insufficient justification - Wikipedia

    en.wikipedia.org/wiki/Insufficient_justification

    Insufficient justification and insufficient punishment are broad terms. They encompass ideas ranging from operant conditioning and behavior psychology to cognitive dissonance and intrinsic desires/motivation. Insufficient justification and insufficient punishment can be described as simple extensions of how and why humans behave the ways that ...

  7. Ben Franklin effect - Wikipedia

    en.wikipedia.org/wiki/Ben_Franklin_effect

    This perception of Franklin has been cited as an example within cognitive dissonance theory, which says that people change their attitudes or behavior to resolve tensions, or "dissonance", between their thoughts, attitudes, and actions. In the case of the Ben Franklin effect, the dissonance is between the subject's negative attitudes to the ...

  8. Normalcy bias - Wikipedia

    en.wikipedia.org/wiki/Normalcy_bias

    Normalcy bias, or normality bias, is a cognitive bias which leads people to disbelieve or minimize threat warnings. [1] Consequently, individuals underestimate the likelihood of a disaster, when it might affect them, and its potential adverse effects. [ 2 ]

  9. The real reason for Shein’s success? A cognitive bias known ...

    www.aol.com/finance/real-reason-shein-success...

    The Reddit forum “Buy It for Life” has 2.1 million followers. In France, a national anticounterfeiting campaign partnered with luxury brands such as Chanel to educate consumers on how knock ...