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As of 2019, Google Analytics is the most widely used web analytics service on the web. [6] Google Analytics provides an SDK that allows gathering usage data from iOS and Android apps, known as Google Analytics for Mobile Apps. [7] Google Analytics has undergone many updates since its inception and is currently on its 4th iteration—GA4. [8]
Google Digital Garage is a nonprofit program designed to help people improve their digital skills. [1] It offers free training, courses and certifications [ 2 ] [ 3 ] via an online learning platform .
Google Marketing Platform is an online advertising and analytics platform developed by Google and launched on July 24, 2018. [1] It unifies DoubleClick's advertising services (acquired in March 2008) and Google's own advertising and analytics services. [2] [3] [4] Google Marketing Platform is mainly used by big advertisers to buy ads on the ...
The Certified Internet Web Professional (CIW) education program was created by a community of Web designers and developers in the late 1990s. The company that currently owns CIW, Certification Partners, offers books, on-line learning and high-stakes exams. Third-party companies also sell CIW preparation material. [1]
Web analytics is the measurement, collection, analysis, and reporting of web data to understand and optimize web usage. [1] Web analytics is not just a process for measuring web traffic but can be used as a tool for business and market research and assess and improve website effectiveness.
Google Developers (previously Google Code) is Google's site for software development tools and platforms, application programming interfaces (APIs), and technical resources. The site contains documentation on using Google developer tools and APIs—including discussion groups and blogs for developers using Google's developer products.
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