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  2. To understand the web, you need to understand Google ... - AOL

    www.aol.com/understand-understand-google...

    TLDR: The courses in The Google Analytics Master Class Bundle break down how to analyze web traffic data to make a big impact on your business and marketing efforts. Google Analytics has just ...

  3. Google Digital Garage - Wikipedia

    en.wikipedia.org/wiki/Google_Digital_Garage

    Google Digital Garage is a nonprofit program designed to help people improve their digital skills. [1] It offers free training, courses and certifications [ 2 ] [ 3 ] via an online learning platform .

  4. Google Analytics - Wikipedia

    en.wikipedia.org/wiki/Google_Analytics

    As of 2019, Google Analytics is the most widely used web analytics service on the web. [6] Google Analytics provides an SDK that allows gathering usage data from iOS and Android apps, known as Google Analytics for Mobile Apps. [7] Google Analytics has undergone many updates since its inception and is currently on its 4th iteration—GA4. [8]

  5. Certified Internet Web Professional - Wikipedia

    en.wikipedia.org/wiki/Certified_Internet_Web...

    The Certified Internet Web Professional (CIW) education program was created by a community of Web designers and developers in the late 1990s. The company that currently owns CIW, Certification Partners, offers books, on-line learning and high-stakes exams. Third-party companies also sell CIW preparation material. [1]

  6. Web analytics - Wikipedia

    en.wikipedia.org/wiki/Web_analytics

    Web analytics is the measurement, collection, analysis, and reporting of web data to understand and optimize web usage. [1] Web analytics is not just a process for measuring web traffic but can be used as a tool for business and market research and assess and improve website effectiveness.

  7. Google Marketing Platform - Wikipedia

    en.wikipedia.org/wiki/Google_Marketing_Platform

    Google Marketing Platform is an online advertising and analytics platform developed by Google and launched on July 24, 2018. [1] It unifies DoubleClick's advertising services (acquired in March 2008) and Google's own advertising and analytics services. [2] [3] [4] Google Marketing Platform is mainly used by big advertisers to buy ads on the ...

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