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In retail marketing, an endcap, end cap, Free Standing Display Unit (FSDU), or gen-end (general end shelving) is a display for a product placed at the end of an aisle. It is perceived to give a brand a competitive advantage. [1] It is often available for lease to a manufacturer in a retail environment.
Usually, two to six shelves make up a unit, each shelf being attached perpendicularly to the vertical or diagonal supports and positioned parallel one above the other. Free-standing shelves can be accessible from either one or both longer length sides. A shelf with hidden internal brackets is termed a floating shelf. A shelf or case designed to ...
Freestanding display units in a supermarket. A gondola (usually pronounced / ɡ ɒ n ˈ d oʊ l ə / in this context) is a freestanding fixture used by retailers to display merchandise. Gondolas typically consist of a flat base and a vertical component featuring notches, pegboards, or slatwalls. The vertical piece can be fitted with shelves ...
A display stand is a free-standing physical fitting in a shop on which products are arranged. It is an advertising and merchandising tool that has a direct impact on product sales. [1] Artwork or statuary may also have a display stand to hold items securely for viewing.
In its fiscal fourth quarter, e.l.f. reported that net sales increased 78% year-over-year to $187.4 million. This growth was primarily driven by strength across retail stores as well as e-commerce ...
Faced products on a shelf at a Coles supermarket. In the retail industry, facing (also known as blocking, zoning, levelling or dressing) is the practice of pulling products forward to the front of the display or shelf on which they are placed, typically with the items' labels facing forward. [1]
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