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Karl Lagerfeld designed the costumes; [1] he also briefly appears in the film. It is part of a new breed of advertising crossover films known as branded content. It had a budget of US$33 million, financed exclusively by Chanel. Visually captivating, the film is an extended television commercial for Chanel No. 5 perfume.
Film director Baz Luhrmann, brought in to conceive and direct a new advertising campaign featuring her, described his concept for what he titled No. 5 the Film as "a two-minute trailer ... for a film that has actually never been made, not about Chanel No. 5 but Chanel No. 5 is the touchstone". [10]
The actor and producer stars in a new Chanel fragrance campaign, "See You at 5." In a Bazaar exclusive, Robbie talks about her role as the face of Chanel No. 5.
In the autumn of 2014, Lo-Fang was selected by Baz Luhrmann as the singer in his latest 'mini film' advertisement for Chanel No. 5. Throughout the film, he sings his slower, romantic, cover rendition of "You're the One that I Want", the classic from the 1978 film Grease. [17] This video has been viewed more than 15 million times on YouTube. [18]
The history of Chanel No. 5 is a unique journey to find the perfect perfume for women. Watch how it all happened.
A bottle of the famed perfume is sold every 30 seconds. For premium support please call: 800-290-4726 more ways to reach us
Alain Ernest Wertheimer (born 28 September 1948) is a French billionaire businessman, based in New York City. He is the chairman and a controlling shareholder in Chanel, with his brother Gérard who chairs its watch division.
Bright idea! Chanel kicked off Art Basel 2021 with an over-the-top-fabulous light show at Faena beach in Miami on December 1. Why Keira Knightley Wore Head-to-Toe Chanel Every Day of Quarantine ...