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  2. Shoppers over 50 love this $9 drugstore mascara, saying it's ...

    www.aol.com/lifestyle/shoppers-over-50-love-this...

    Women tend to lose hair all over as we age — hello, menopause! —and this mascara is great for coating and filling in my more sparse 50+ lashes. ... hardest-to-remove eye makeup wasn't a big ...

  3. What Experts Want You to Know About Mascara for Older Women

    www.aol.com/lifestyle/experts-want-know-mascara...

    This is the best mascara for older women, according to makeup artists and an ophthalmologist. Plus the best ones for sensitive, watery eyes and thinning lashes. ... Plus the best ones for ...

  4. Makeup Artist Laura Geller’s Top 4 Beauty Tips for Women Over 40

    www.aol.com/lifestyle/makeup-artist-laura-geller...

    Laura Geller shared makeup tips for women over 40 including her recommendations of primer, baked powder, white eyeliner, and cream highlighter.

  5. Maybelline - Wikipedia

    en.wikipedia.org/wiki/Maybelline

    Williams renamed his eye beautifier Maybelline in her honor. In 1917, the company produced Maybelline Cake Mascara, "the first modern eye cosmetic for everyday use", and Ultra Lash, the first mass-market automatic, in the 1960s. [5] In 1967, the company was sold by Williams to Plough Inc. (now Schering-Plough) in Memphis, Tennessee.

  6. Mascara - Wikipedia

    en.wikipedia.org/wiki/Mascara

    Mascara is composed of a base mixture of pigments, waxes, and oils with varying supporting components. Mascara pigments most commonly include iron oxides and titanium dioxide which provide mascara with its desired color. [23] Titanium dioxide (TiO 2) accounts for over 65% of inorganic pigments sales volume. [24]

  7. False eyelashes - Wikipedia

    en.wikipedia.org/wiki/False_eyelashes

    One day, Owen showed up with her eyes swollen nearly shut, her co-star Lillian Gish wrote in her memoir. [11] By the 1930s, false eyelashes were becoming widespread. False eyelashes were featured in Vogue. [citation needed] Person wearing synthetic false eyelashes as drag makeup. In the 1960s, eye makeup that made the eyes seem larger was very ...

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