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Marketing activation is the execution of the marketing mix as part of the marketing process. The activation phase typically comes after the planning phase during which managers plan their marketing activities and is followed by a feedback phase in which results are evaluated with marketing analytics.
Thus, activation is conceptually the opposite of protection, in which the resulting state exhibits a decreased propensity to undergo a certain reaction. The energy of activation [ 1 ] specifies the amount of free energy the reactants must possess (in addition to their rest energy) in order to initiate their conversion into corresponding ...
In immunology, activation is the transition of leucocytes and other cell types involved in the immune system. On the other hand, deactivation is the transition in the reverse direction. [ 1 ] This balance is tightly regulated, since a too small degree of activation causes susceptibility to infections , while, on the other hand, a too large ...
Product activation is a license validation procedure required by some proprietary software programs. Product activation prevents unlimited free use of copied or replicated software. Unactivated software refuses to fully function until it determines whether it is authorized to fully function. Activation allows the software to stop blocking its use.
In the Arrhenius model of reaction rates, activation energy is the minimum amount of energy that must be available to reactants for a chemical reaction to occur. [1] The activation energy ( E a ) of a reaction is measured in kilojoules per mole (kJ/mol) or kilocalories per mole (kcal/mol). [ 2 ]
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Folding activation functions are extensively used in the pooling layers in convolutional neural networks, and in output layers of multiclass classification networks. These activations perform aggregation over the inputs, such as taking the mean, minimum or maximum. In multiclass classification the softmax activation is often used.