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Zyn isn't the only nicotine pouch product available — On! and Rogue are also popular. However, it currently makes up more than 67% of the market. 🛎️ Why it matters
Zyn is a popular brand of nicotine pouches (other popular brands include On!, Sesh and Velo). A nicotine pouch is a small bag that contains nicotine and some other ingredients, including flavoring ...
A PMI spokesperson told Fortune that the company does not work with influencers on marketing materials, and that ZYN only uploads age-gated Instagram and Facebook posts to users over 21.
According to Philip Morris International, 384.8 million Zyn cans were sold worldwide in 2023, up 62% from 237 million cans in 2022. [27] [28] Between 2019 and 2022, Swedish Match had a market share of around 60% in nicotine pouches in the US with the Zyn brand. [29] [30] From 2023, the brand's market share has grown to over 70%. [31]
Zyn is an oral pouch that contains nicotine powder and flavorings like mint, coffee and citrus. A tiny Philip Morris product called Zyn has been making big headlines, sparking debate about whether ...
But there are so many oral nicotine products hitting the market that in December, the American Heart Association revised its policy paper on the topic for the first time since 2010. It calls for ...
Thanks to users of all ages, Zyn and other oral nicotine products (with other brands including Velo, On! and Rogue) comprise a market expected to bring in $2 billion of U.S. revenue this year ...
Zyn, a Swedish brand, was acquired by Philip Morris in 2022, and in the first three months of this year, more than 131 million cans were sold, an 80% percent increase from the same time last year.