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Air Jordan is a line of sportswear shoes produced by Nike, Inc. Related apparel and accessories are marketed under Jordan Brand.. The first Air Jordan shoe was produced for basketball player Michael Jordan during his time with the Chicago Bulls on November 17, 1984, and released to the public on April 1, 1985.
Consumers started to collect, trade and resell sneakers in the 1970s, and the sneakerhead subculture came to prominence in New York City during the 1980s. Sneakers such as the Adidas Superstar and Puma Suede were popularized by b-boys and hip-hop artists, [4] and Nike's Air Jordan line revolutionized the industry with its marketing linked to superstar basketball player Michael Jordan.
The startup company was founded by Dan Gilbert, Josh Luber, [7] Greg Schwartz, and Chris Kaufman in 2015, [8] and launched in February 2016. [9] [10] Luber had previously founded StockX's predecessor website about rare sneakers called Campless (established during 2012–2013), [11] [12] a site which was featured in Josh Luber's TED Talk on the sneaker market. [13]
Catapult: The LA Gear equivalent of Air Jordans, a high-end basketball shoe and training shoe line.The original spokesman for the line was Karl Malone. [19]Regulator: The inflatable shoe craze of the early 1990s spawned this shoe, LA Gear's answer to the Reebok Pump.
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The Flu Game shoes are black and red size 13 Nike Air Jordan XII worn by Michael Jordan in game five of the 1997 NBA Finals, commonly called The Flu Game. The game was between Michael Jordan's Chicago Bulls and the Utah Jazz. It was reported that Jordan had the flu before and during the game.