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At the time, he stated of the logo, "I don't love it, but it will grow on me." [1] For her services, the company paid her $35, equivalent to $263 in 2023. [9] Davidson continued working for Blue Ribbon Sports (it officially became Nike, Inc. in 1972) until the design demands of the growing company exceeded one person's capacity.
The "Swoosh" logo. The Swoosh is the logo of American sportswear designer and retailer Nike. Today, it has become one of the most recognizable brand logos in the world, and the most valuable, having a worth of $26 billion alone. [1] [2] Bill Bowerman and Phil Knight founded Nike on January 25, 1964, as Blue Ribbon Sports (BRS). [3]
Jeff Johnson, Nike's first employee, suggested calling the firm "Nike," named after the Greek winged goddess of victory, [16] and Blue Ribbon Sports was subsequently renamed Nike in 1971. [ 17 ] Nike's " swoosh " logo, now considered one of the most valuable logos in the world, was commissioned for $35 from graphic design student Carolyn ...
Partnerships are paramount in the success of Black designers and creatives in the fashion industry. And if you ask leaders at Nike Inc., the path to success and a viable business is supporting ...
Some Nike employees are taking the week off to "destress" and deal with COVID-related anxieties in a move that mirrors a larger corporate trend to support the mental health of workers. See: 7...
Peter Moore (February 21, 1944 – April 29, 2022 [1]) was an American designer and artist who was a Creative Director at Nike and Adidas from the 1970s to the late 1990s. . Moore is credited as the creator of the [2] Air Jordan 1 silhouette [3] [4] and Nike Dunk silhoue