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South Korean singer-songwriter IU (Lee Ji-eun) has written over seventy songs, mostly for her own musical career, but also for other performers and for several soundtrack albums. [1] She debuted in September 2008 with the single "Lost Child" and subsequently released the extended play (EP) Lost and Found . [ 2 ]
It was written by IU and composed by Seo Dong-hwan, and is her first single as a lead artist since "Winter Sleep", released in December 2021. The music video, starring IU alongside BTS member V, was released on the same date. The song achieved a perfect all-kill on the South Korean charts and debuted atop the Circle Digital Chart.
On May 2, a 17-second moving teaser of the song was released through IU's SNS account. [10] It shows a round reel tape playing constantly and a snippet of the song's lyrics "So are you happy now" was heard towards the end of the teaser. [11] On May 5, a 40-second music video teaser of the song was released through the YouTube channel, 1theK ...
On September 8, 2020, IU uploaded a video of herself as Lee Ji-dong, her Edam Entertainment employee alter-ego, on her official YouTube channel, revealing that she would be releasing a studio album by the end of the year. [2] In an interview with GQ Korea in November 2020, she shared that the release had been scheduled for 2021. [3]
IU was born Lee Ji-eun on May 16, 1993, in Songjeong-dong, Seoul, South Korea. [22] [23] According to IU, she was born into the Jeonju Yi clan, the same clan as the former Korean monarchy. [24] At an early age, IU showed interest in pursuing a career in the entertainment industry and began attending acting classes. [25]
On November 28, 2011, the music video for "You & I" was released through LOEN Entertainment's official YouTube channel one day before the album's release in stores. The music video (starring actor Lee Hyun-woo) brings out elements of fantasy and ties it together with a well-crafted story.
On August 17, IU released a concert preview video titled "Strawberry Moon Concert Preview Clip", on her official YouTube channel. [13] To commemorate the event, Woori Bank , a subsidiary of Woori Financial Group , provided a vehicle-type mobile store equipped with automatic teller machines (ATMs), etc. for financial convenience for those who ...
Tanu I. Raj of NME said the song is a depiction of "the kind of easy, mature love that is unaffected by the whimsies of the heart or life" and praised IU's lyricism. [7] She noted how the "lightness of being" becomes a "visual, sonic and lyrical theme" throughout the track and how the instrumental emphasizes the lyrics: while IU sings "feeling like floating up/Through the tense darkness/We won ...