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When launched, the line consisted of children's jeans which were sold with the guarantee that children would grow out of them before the pants wore out. A Sears brand-awareness survey determined that by 1973, the Toughskins had become better known by mothers than the Levis brand, already a century old at that time.
The character Daisy Duke, played by Catherine Bach in The Dukes of Hazzard, wore very short cutoffs. The style became known in the 1970s as Daisy Dukes, a term used into the 2020s. [6] Very short denim shorts were the dominant style for both men and women of the 1970s. [7] In the 1980s, long jorts with high waists and light washes were popular.
Kmart's longest lasting logo, used from 1969 to 1990. Under the leadership of executive Harry Cunningham, S.S. Kresge Company opened the first Kmart-named store, at 27,000 square feet (2,500 square meters), which was referred to by Kresge as a "bantam" Kmart and was in fact originally intended to be a Kresge store until late in the planning process, on January 25, 1962, in San Fernando ...
19. We Also Love: We love the easygoing “boyfriend” fit of these denim shorts from Silver Jeans Co.! 20. We Also Love: These Riders by Lee cuffed jean shorts are a serious hit with so many ...
Original logo for the Australian chain, in use from 1969 to 1992 Logo in use from 1992 to 2006, still used as a secondary logo. Kmart Australia Limited was created out of a joint venture between G.J Coles & Coy Limited (Coles) and the S.S. Kresge Company, owner of Kmart USA.
In 1990, Kmart acquired the company. [7] At the time of acquisition, Kmart had opened two sporting goods stores in Metro Detroit under the Sports Giant name and converted these stores to the Sports Authority name. [8] Five years later, The Sports Authority had expanded to 136 stores in 26 states, and was spun off from parent Kmart.