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Tripadvisor, Inc. is an American company that operates online travel agencies, comparison shopping websites, and mobile apps with user-generated content. [ 1 ] Its namesake brand, Tripadvisor.com, operates in 40 countries and 20 languages, and features approximately 1 billion reviews and opinions on roughly 8 million establishments. [ 1 ]
The site was co-founded in 1995 by Anne Campbell as a feature of America Online. [3] In 2003, it averaged 10.5 million page views per month and had 62,000 registered members. [3] In 2007, it was acquired by TripAdvisor. [4]
A travel website is a website that provides travel reviews, trip fares, or a combination of both. Over 1.5 billion people book travel per year, 70% of which is done online. Over 1.5 billion people book travel per year, 70% of which is done online.
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