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By the 1950s, Chuck Taylor All Stars had become a standard among high school, collegiate, and professional basketball players. [10]In the 1960s, Converse had captured about 70 to 80 percent of the basketball shoe market, with Converse Chuck Taylor All Stars being worn by ninety percent of professional and college basketball players.
Converse (/ ˈ k ɒ n v ər s /) is an American lifestyle brand that markets, distributes, and licenses footwear, apparel, and accessories.Founded by Marquis Mills Converse in 1908 as the Converse Rubber Shoe Company in Malden, Massachusetts, it has been acquired by several companies before becoming a subsidiary of Nike, Inc. in 2003.
By the 1960s Converse had captured about 70 to 80 percent of the basketball shoe market before the company's sales declined. Beginning in the 1980s Converse All Stars enjoyed a comeback in popularity as casual footwear. [3] [24] Nike acquired Converse in 2003 and continues to market Chuck Taylor All Star shoes in mass merchandise outlets ...
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In 1949, Pro-Keds were introduced as a line of sneakers for athletic performance [10] intended to compete with the industry standard, Converse. [11] [12] [13] Designed specifically for basketball players, the original style, the Royal, [14] was endorsed by George Mikan. In 1953, the Minneapolis Lakers were outfitted with Pro-Keds. [11]
“Hot Ones” is going solo. BuzzFeed announced a deal to sell First We Feast, the studio behind the popular YouTube chicken-wing-eating celebrity talk show “Hot Ones,” for $82.5 million in ...
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