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Peanut butter is a food paste or spread made from ground, dry-roasted peanuts. It commonly contains additional ingredients that modify the taste or texture, such as salt, sweeteners, or emulsifiers. Consumed in many countries, it is the most commonly used of the nut butters, a group that also includes cashew butter and almond butter.
The original Creamy and Crunchy style Jif peanut butters both made their nationwide debut in 1958. In 1974, Extra Crunchy Jif was introduced, followed in 1991 by Simply Jif, a peanut butter variant with low sodium and less sugar than regular Jif. Reduced Fat Jif was introduced three years later in 1994. [4]
In 1988, Peter Pan was the first brand of peanut butter to be sold in plastic jars. [9] [10] The product was the main ingredient in Frankford Candy & Chocolate Company's now-discontinued product, Peter Pan Peanut Butter Cups. [citation needed] On December 8, 2020, Conagra announced that it would sell the Peter Pan brand to Post Holdings. [11]
Prices vary. Peanut butter is one of those Trader Joe’s staples that fans have been buying for years without trying other brands. It’s cheap (the creamy peanut butter is just $2.49), and there ...
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The peanut butter company Laura Scudder's and the juice company After the Fall were purchased in 1994, [14] and that year J.M. Smucker also changed advertising agencies from Wyse Advertising to the Leo Burnett Company. [15] The annual Peanut Butter Festival in the town of New Bethlehem, Pennsylvania is co-sponsored by Smucker's. [21]
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In 2011, the trade magazine Progressive Grocer named Justin's peanut butter cups one of the best roll-outs of 2011. [11] By 2012, Justin's was selling 25 million squeeze packs and 1.6 million jars of nut butter. [6] Its revenue growth placed Justin's on Inc. magazine's Inc. 5000 list of the fastest growing companies in the country. [13]