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Varsity Brands, Inc. is an American apparel company owned by the private equity firm Kohlberg Kravis Roberts.It is primarily focused on academic apparel and memorabilia, with its operations split among three major subsidiaries, including Herff Jones—a manufacturer of products such as class rings, graduation caps and gowns, and yearbooks; Varsity Spirit—which produces apparel and ...
Varsity Spirit cheerleader. Varsity Spirit, LLC, also known as Varsity, is an American cheerleading company owned by Varsity Brands.Founded in 1974 as the Universal Cheerleaders Association, the company is a manufacturer of apparel for cheerleading and dance teams, organizer of cheerleading competitions, and operator of training camps and sanctioning bodies.
The Royal Manticoran Navy filed a separate supporting brief in Star Athletica which emphasized fair use in costuming, voicing a concern that allowing clothing-design copyrights would further strengthen Varsity Brands's position in the cheerleading industry, [47] [48] one commonly described as monopolistic because of its 80-percent market share.
Varsity Fashions is a cheer apparel and accessory brand. [6] In 2012, Varsity merged with Herff Jones, an Indianapolis company that produces items like graduation apparel and class rings. Webb would serve as president and CEO of the company effective July 1, 2013. Webb's company had already become known as Varsity Brands.
The Greenville Rockstar Cheer owner killed himself Aug. 22. Lawyers say he was the subject of a federal investigation. Cheer gyms across the US drop Rockstar brand after SC allegations of sexual abuse
In 2011, Herff Jones purchased [10] Varsity Brands, owner of the cheerleading and school spirit company Varsity Spirit. In 2013, the company acquired uniform manufacturer BSN Sports. In 2014 the company rebranded itself under the Varsity Brands name, with Herff Jones becoming a subsidiary. [11] [12]
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