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In 2003, eBay acquired Eachnet, China's online auction leader at the time, [7]: 51 for US$180 million. It became a major contender in the Chinese consumer e-commerce market. [8] Responding to eBay's moves Alibaba launched Taobao as a rival consumer-to-consumer platform. [7]: 51 To counter eBay's expansion, Taobao offered free listings to sellers.
Consumer to consumer (or citizen-to-citizen) electronic commerce involves electronically facilitated transactions between consumers through some third party. A common example is an online auction, in which a consumer posts an item for sale and other consumers bid to purchase it; the third party generally charges a flat fee or commission. The ...
An online marketplace (or online e-commerce marketplace) is a type of e-commerce website where product or service information is provided by multiple third parties. Online marketplaces are the primary type of multichannel ecommerce and can be a way to streamline the production process.
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