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The Original Chicken Sandwich, the primary product in the Specialty Sandwich line. The Burger King Specialty Sandwiches are a line of sandwiches developed by the international fast-food restaurant chain Burger King in 1978 and introduced in 1979 as part of a new product line designed to expand Burger King's menu with more sophisticated, adult ...
The spicy bean burger is a vegetarian sandwich sold in European Burger King locations. The Impossible Whopper is sold in the United States. The company has adapted its menu to accommodate different dietary lifestyles by adding several vegetarian options, including salads, the BK Veggie sandwich, and its deep-fried spicy bean burger that is sold ...
The BK Dinner baskets featured a steak sandwich, [31] and in 2003 Burger King New Zealand introduced the Big Bloke Steak Sandwich which was almost identical to the 1979 sandwich. [ 32 ] In a 2015 summer promotion, Burger King brought back its pulled pork sandwich, previously sold in 2012 and 2013, [ 33 ] [ 34 ] in a new format linked to its new ...
He broadened the product offering by adding the Burger King specialty sandwich line in 1979, and also added many non-hamburger sandwiches including new chicken and fish offerings. The new line was one of the first attempts by a major fast food chain to target a specific demographic, in this case adults aged between 18 and 34 years, members of ...
Burger King sliders, comprising several varieties of mini-sandwiches, are a series of sandwiches that have been sold by international fast-food restaurant chain Burger King since the 1980s. Burger Bundles was the first iteration, a set of three small hamburgers or cheeseburgers. These sandwiches were eventually replaced with a reformulated ...
Soon, the sandwich was reverted to its original recipe and name. When Burger King introduced its broiled chicken sandwich, the BK Broiler, it changed the fish sandwich's breading to a panko style and used the same oatmeal dusted roll for the BK Broiler. As part of the reformulation, the company renamed it to the Ocean Catch fish sandwich.
Burger King Corporation (BK, stylized in all caps) is an American multinational chain of hamburger fast food restaurants.Headquartered in Miami-Dade County, Florida, the company was founded in 1953 as Insta-Burger King, a Jacksonville, Florida–based restaurant chain.
As far back as the 1970s, international fast food restaurant chain Burger King has attempted to introduce a premium line of burgers.These sandwiches are part of a system which eventually became known as the barbell strategy; a plan designed to expand Burger King's menu with both more sophisticated, adult-oriented fare along with products that are more value-oriented.