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ESPN had been looking for a partner in the sports betting business for some time, CNBC reported. Last fall, the former Disney CEO Bob Chapek said ESPN wanted to collaborate with a gambling company.
In May 2019, ESPN announced a partnership with Caesars Entertainment, under which Caesars Sportsbook would serve as the data provider for its sports betting content, and ESPN would construct a 6,000 sq ft (560 m 2) Las Vegas studio at The Linq casino hotel for Daily Wager and other sports betting-oriented content. [4]
ESPN Bet (stylized as ESPN BET) is a brand of American sportsbooks and online sports betting services operated by Penn Entertainment. Its branding is licensed from ESPN Inc. , which cross-promotes the services across its television and digital platforms.
The Walt Disney Co. unit announced a partnership with Penn Entertainment that will put the ESPN name on an online sports betting app and website. Disney's ESPN to enter online sports betting ...
ESPN Bet, a rebranded sports-gambling app owned by Penn Entertainment, is set to launch Tuesday. Penn signed a $1.5 billion deal with ESPN for rights to the sports media giant's name in August.
Penn Entertainment, Inc., formerly Penn National Gaming, is an American entertainment company and operator of integrated entertainment, sports content, and casino gambling. It operates 43 properties in 20 states, under brands including Hollywood Casino, Ameristar, and Boomtown.