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In 2017, NPD ranked as the 8th largest market research company in the world, according to the independent AMA Gold Report Top 50 report. [1] The NPD Group operates in 20 countries, across more than 20 industries. The current name, Circana, was adopted in 2023 after the company's merger with IRI. [2]
The firm was founded by Robert Senior in 1972. [3] Trevor Fenwick joined in 1978. [4] [5] [6]Euromonitor International's main product is Passport, a subscription-based database of market research.
The Honomichl was a rating system developed by Jack Honomichl [2] [3] that "is" the Fortune 500 list of market research firms. [ citation needed ] Competitors include the Global Top 50 Research Organizations compiled by research press company RFL Communications, Inc. [ 4 ]
This is a list of marketing research firms. In the case of research groups or conglomerates the location of the headquarters of the parent entity is given. In the case of research groups or conglomerates the location of the headquarters of the parent entity is given.
GfK (originally GfK-Nürnberg Gesellschaft für Konsumforschung e.V., 'Nuremberg Society for Consumer Research') is the largest German market research company. It provides data and intelligence to the consumer goods industry and is headquartered in Nuremberg, Germany. The company is a subsidiary of NIQ.
Download QR code; Print/export Download as PDF; Printable version; In other projects ... Market research companies of the United States (1 C, 62 P)
IRI (Information Resources, Inc.) was a data analytics and market research company headquartered in the United States. The company provided clients with consumer, shopper, and retail market intelligence as well as analysis on consumer packaged goods (CPG), retail, and healthcare industries.
ISO 20252:2019 is an international standard for a quality management system for organizations conducting market, opinion and social research. [1]Developed by an ISO Technical Committee in liaison with professional bodies EFAMRO, ESOMAR and WAPOR, the standard was first published in 2006 as a replacement for the existing British Standards BS 7911:2003. [2]