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The "Swoosh" logo. The Swoosh is the logo of American sportswear designer and retailer Nike. Today, it has become one of the most recognizable brand logos in the world, and the most valuable, having a worth of $26 billion alone. [1] [2] Bill Bowerman and Phil Knight founded Nike on January 25, 1964, as Blue Ribbon Sports (BRS). [3]
This logo image consists only of simple geometric shapes or text. It does not meet the threshold of originality needed for copyright protection, and is therefore in the public domain . Although it is free of copyright restrictions, this image may still be subject to other restrictions .
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Nike’s new CEO signals a return to its old values. Clint Kofford. Updated September 27, 2024 at 12:00 PM. New Nike CEO Elliott Hill started at the company as an intern in the 1980s.
[1] Davidson went on to be known as "The Logo Lady". [7] In 1995, Nike removed the word "Nike" from the logo; the Swoosh now stands alone as the brand's logo. [11] Davidson retired in 2000, and now engages in hobbies and volunteer work, including weekly duties at the Ronald McDonald House at Legacy Emanuel Hospital & Health Center in Oregon. [1]
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On December 6, 2017, the University of Florida announced that the Florida Gators football program would join the three other universities in using the Jordan brand and Jumpman logo for its athletic gear. [23] Nike became the official supplier of all National Basketball Association (NBA) uniforms beginning with the 2017–18 season, and these ...