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Schueller developed an innovative hair-color formula in 1907, which he called Oréale. He formulated and manufactured his own products, and sold them to Parisian hairdressers. In 1909, he registered his company, the Société Française de Teintures Inoffensives pour Cheveux (French Company of Inoffensive Hair Dyes), the future L'Oréal. In his ...
Enter: the Colorsonic, a hair dye magic wand that debuted at CES 2022. The Colorsonic is a handheld device from L'Oreal that aims to make the at-home ha. Recall: April 2020. The pandemic had just ...
A woman with dyed pink hair. Hair coloring, or hair dyeing, is the practice of changing the color of the hair on humans' heads.The main reasons for this are cosmetic: to cover gray or white hair, to alter hair to create a specific look, to change a color to suit preference or to restore the original hair color after it has been discolored by hairdressing processes or sun bleaching.
Hair care is a category of cosmetics devoted to products which are used to improve the appearance of hair. [28] Shampoos are used to clean the hair and scalp by massaging into wet hair and then rinsing. [29] Hair conditioners are used following shampoo to improve the appearance of hair by making it smoother and shinier.
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L'Oréal Professionnel offers a range of professional hair color, styling and home haircare products. [1] The products are divided into two categories: in-salon and home care products. Twice a year, L'Oréal Professionnel organizes the Color Collections, major events that contribute to making hairstyles an essential part of fashion marketing.
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