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  2. Brand protection - Wikipedia

    en.wikipedia.org/wiki/Brand_protection

    Counterfeiting is the umbrella term to designate infringements to intellectual property, with the exception of the term piracy which is sometimes (colloquially) used to refer to copyright infringement. [2] A more narrow definition of brand protection which focuses on trademark infringement, is sometimes used.

  3. Functionality doctrine - Wikipedia

    en.wikipedia.org/wiki/Functionality_doctrine

    Thus, the functionality doctrine serves to prevent trademark owners from inhibiting legitimate competition [11] When the aesthetic development of the good is intended to enhance the design and make the product more commercially desirable, trademark protection may be denied because the consumer is drawn to the design.

  4. United States trademark law - Wikipedia

    en.wikipedia.org/wiki/United_States_trademark_law

    Trademark law protects a company's goodwill, and helps consumers easily identify the source of the things they purchase. In principle, trademark law, by preventing others from copying a source-identifying mark, reduces the customer's costs of shopping and making purchasing decisions, for it quickly and easily assures a potential customer that this

  5. Intellectual property infringement - Wikipedia

    en.wikipedia.org/wiki/Intellectual_property...

    An intellectual property (IP) infringement is the infringement or violation of an intellectual property right. There are several types of intellectual property rights, such as copyrights, patents, trademarks, industrial designs, plant breeders rights [1] and trade secrets. Therefore, an intellectual property infringement may for instance be one ...

  6. Trademark infringement - Wikipedia

    en.wikipedia.org/wiki/Trademark_infringement

    An accounting of profits is proper in a trademark infringement case only where the defendant engages in willful infringement, meaning that the defendant attempted to exploit the value of an established name of another. [45] Alternatively, a plaintiff may recover damages incurred if they show a reasonable forecast of lost profits.

  7. Doctrine of foreign equivalents - Wikipedia

    en.wikipedia.org/wiki/Doctrine_of_foreign...

    The defendant argued that the trademark "Greengrocer", which is a generic term in Britain for a retailer of fruits and vegetables, was not entitled to protection as a trademark in the United States. The court rejected this argument on the ground that it is irrelevant how a term is used outside the United States: "The parties agree that the term ...

  8. Federal Trademark Dilution Act - Wikipedia

    en.wikipedia.org/wiki/Federal_Trademark_Dilution_Act

    Although approximately 25 states have already enacted laws that prohibit trademark dilution, this new federal law is intended to provide uniform and nationwide protection for famous marks. Thus, the new law renders academic the unsettled question of whether a state dilution claim can support injunctive relief against use in another state in ...

  9. List of United States Supreme Court trademark case law

    en.wikipedia.org/wiki/List_of_United_States...

    Secondary meaning Majority: Holmes: Trademark Act of 1881; Trademark Act of 1905 A mark that develops secondary meaning in the marketplace retains trademark status and is protected against claims of unfair competition when, for example, a descriptive trademark no longer accurately describes the product due to a change in formulation.