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Cost per impression, along with pay-per-click (PPC) and cost per order, is used to assess the cost-effectiveness and profitability of online advertising. [1] Cost per impression is the closest online advertising strategy to those offered in other media such as television, radio or print, which sell advertising based on estimated viewership, listenership, or readership.
The World Digital Song Sales chart (formerly World Digital Songs) is a weekly record chart compiled by Nielsen SoundScan and published by Billboard magazine. Established in 2010—its first issue was dated January 23 [1] —as one of 21 genre-specific song charts launched by Billboard that year, it originally ranked the 25 best-selling digital singles in the World Music genre, [2] but was ...
Billboard biz, the online extension of the Billboard charts, provides additional weekly charts, [1] as well as year-end charts. [2] The two most important charts are the Billboard Hot 100 for songs and Billboard 200 for albums, and other charts may be dedicated to a specific genre such as R&B, country, or rock, or they may cover all genres.
Billboard Publications Inc. acquired a monthly trade magazine for candy and cigarette machine vendors called Vend, and in the 1950s it acquired an advertising trade publication called Tide. [9] By 1969, Billboard Publications Inc. owned 11 trade and consumer publications, Watson-Guptill Publications, a set of self-study cassette tapes and four ...
It broke several all-time Billboard 200 records, including becoming the first album by a female artist to spend its first 12 weeks at the chart's number-one spot. [1] It also earned over 2 million album-equivalent units in its first week—the largest sum of the year and a record seventh album by Swift to earn more than a million units in a ...
Prior to incorporating chart data from Nielsen SoundScan (from 1991), year-end charts were calculated by an inverse-point system based solely on a title's performance (for example a single appearing on the Billboard Hot 100 would be given one point for a week spent at position 100, two points for a week spent at position ninety-nine, and so forth, up to 100 points for each week spent at number ...