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Both the cosmetics business and consumers can benefit from the FDA's resources on product testing. The largest cosmetic companies are L'Oreal, Estée Lauder, Coty, Nivea, Shiseido and Chanel. [1] The market volume of the cosmetics industry in Europe and the United States is about EUR €70 billion per year, according to a 2005 publication. [2]
In 2016, the annual revenue of Pechoin reached 13.8 billion RMB, with its market share in mainland China ranking 4th, after foreign brands such as L'Oreal and Olay. [17] [18] In 2019, the estimated annual sales of Pechoin reached 17.7 billion RMB (2.26 billion euros), further expanding its market share to 7.3%, second only to L'Oréal.
Nykaa House of Brands – Nykaa Naturals, Nykaa Cosmetics, Kay Beauty Nykaa Fashion – Nykd by Nykaa, 20 Dresses, RSVP, Mondano, Likha, [ 37 ] Pipa Bella [ 38 ] [ 39 ] In 2015, Nykaa launched its collection of in-house beauty products via Nykaa Cosmetics and later expanded it across categories of Eyes, Nails, Face, Lips.
In 2010, the company acquired low-end cosmetics brandshop, 'The Face Shop', and a complete cosmetics product portfolio consisting of high-end, mid-end, to low-end was achieved. [7] In 2012, LG Household & Health Care acquired cosmetics brand, 'Violet Dream' (former VOV) to strengthen its color cosmetics business. [8]
The following article lists the most valuable corporate brands in the world according to different estimates by Kantar Group, Interbrand, Brand Finance and Forbes.Factors that influence brand value are sales, market share, market capitalization, awareness of a brand, products, popularity, image, etc. Readers should note that lists like this, while informative, are somewhat subjective, as no ...
Aesop has a minimalist approach to branding, with their logo being a simple transcription of the brand's name in Optima font. Their brand image is described by social entrepreneur and writer Tony Kearney as the key behind its success who credits Aesop with having crafted one of the most beautiful brand programs in existence. [27]
Coty is one of the world's largest beauty companies and the largest fragrance company, [4] [5] with $5.3 billion in revenue for the fiscal year 2022. [6] Coty acquired 41 beauty brands from Procter & Gamble in 2016, [7] becoming the global leader in fragrance, the second largest company for hair color and styling products, [8] and the third largest company for color cosmetics. [9]
Suh rebranded the firm into multi brands company to target the global market and turned the company into a chaebol giant that manages dozens of cosmetics brands. In 2000, the company established the Korea Breast Cancer Foundation. In 2002, the company was renamed AmorePacific. Four years later, the holding company AmorePacific Group was founded.