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  2. A keratin treatment is a semi-permanent hair straightening method that aims to smooth and straighten frizzy or curly hair, says Ross Kopelman, MD, a board-certified hair surgeon at Kopelman Hair ...

  3. Everything You Need to Know About Getting a Keratin Treatment ...

    www.aol.com/everything-know-getting-keratin...

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  4. What Does Damaged Hair Look Like? - AOL

    www.aol.com/does-damaged-hair-look-115800134.html

    When you look in the mirror, and see hair that’s dry and frizzy, does this mean it's damaged? And if not, what does damaged hair look like?

  5. Hair straightening - Wikipedia

    en.wikipedia.org/wiki/Hair_straightening

    Keratin/Brazilian treatment - In this treatment a layer of keratin is added to the hair, followed by a hot flat iron. The keratin treatment is considered safe for hair since it uses the natural protein found in the hair shafts and is suitable for most hair conditions. The treatment straightens the hair, reduces frizz and adds a shine.

  6. Brazilian hair straightening - Wikipedia

    en.wikipedia.org/wiki/Brazilian_hair_straightening

    The technique has many variations and is known by several other names and brands, including Brazilian Blowout, Breezilian straightening, Brazilian Keratin Treatment, BKT, and Keratin Cure. [citation needed] It is called Escova Progressiva in Brazil and Alisado brasileiro in Portugal. The original formulation included formaldehyde H 2 CO or ...

  7. Relaxer - Wikipedia

    en.wikipedia.org/wiki/Relaxer

    The relaxer is applied to the base of the hair shaft and remains in place for a "cooking" interval, during which it alters the hair's texture by a process of controlled damage to the protein structure. The hair can be significantly weakened by the physical overlap of excessive applications or by a single excessive one, leading to brittleness ...