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While children asked questions, suggested topics to cover, and helped product test, the editorial staff was made up of adults with experience in children's media, including Mad magazine, and in home economics. [4] In one article, the magazine said children were exposed to 3,000 ads a day. [4] The magazine did not run any advertisements. [2]
The first issue was titled the Chapel Hill Sun and was sold for $0.25 each. [3] The title was later changed to The Sun. Readership was about 1000 for roughly the first decade [2] and has now increased to more than 70,000. [1] Safransky describes the magazine as one "that honors the mystery at the heart of existence."
Discover the latest breaking news in the U.S. and around the world — politics, weather, entertainment, lifestyle, finance, sports and much more.
The magazine began to accept outside advertising in 1962. [6] In the early 1970s the magazine was published by Review Publishing Co. in Indianapolis, Indiana. [7] In 2009, Jack and Jill merged with Children's Digest, another kids magazine from the same publisher. Jennifer Burnham edits Jack and Jill under the direction of Steven Slon.
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